Mr. Asad is a finance professional with more than 21 years of experience. A chartered accountant with multi-industry experience, he is proficient in developing and applying complex financial methodologies and accounting models to formulate and implement business strategies.

He has in-depth practical knowledge and experience in core finance and accounting, with a demonstrated ability to improve bottom-line profitability and advance corporate objectives. An energetic and ambitious leader, he focuses on driving business success through digital innovation and finance-led transformation.

Mr. Asad is also an esteemed Fellow Member of ACCA and an associate member of CPA (Australia).